{"id":1592,"date":"2009-11-26T10:33:45","date_gmt":"2009-11-26T17:33:45","guid":{"rendered":"http:\/\/www.bhagwad.com\/blog\/?p=1592"},"modified":"2009-11-26T10:33:45","modified_gmt":"2009-11-26T17:33:45","slug":"respecting-our-army-2-lessons-from-the-us","status":"publish","type":"post","link":"https:\/\/www.bhagwad.com\/blog\/2009\/politics\/respecting-our-army-2-lessons-from-the-us.html\/","title":{"rendered":"Respecting our Army &#8211; 2 lessons from the US"},"content":{"rendered":"<p>Followers of my blog know that most of my impressions of the US are <a href=\"http:\/\/www.bhagwad.com\/blog\/tag\/experiences-in-us\">hardly flattering<\/a>. But one really must give credit where it&#8217;s due. One of the great things about this country is the respect and treatment they extend to their armed forces, and this is something that India can really emulate.<\/p>\n<p>Killings of Indian army personnel on the border are an everyday affair for us Indians. Perhaps because of the sheer number of tragedies, it&#8217;s impossible to praise and keep track of every death. But our army faces a shortcoming of quality officers and rightly so. Why would any intelligent and promising young person join up? Apart from patriotism, do they have any other motivation to enroll? True they get certain benefits &#8211; cheap food, accommodation, and education for their children. But do they get public respect?<\/p>\n<p><em>Image Credit: <strong><a title=\"Link to $owmya's photostream\" rel=\"dc:creator cc:attributionURL\" href=\"http:\/\/www.flickr.com\/photos\/sow\/\"><strong>$owmya<\/strong><\/a><\/strong><\/em><\/p>\n<p><em><strong><strong> <\/strong><\/strong><\/em><\/p>\n<figure id=\"attachment_1607\" aria-describedby=\"caption-attachment-1607\" style=\"width: 178px\" class=\"wp-caption alignnone\"><em><strong><strong><em><strong><strong><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-1607 \" title=\"Respect for Indian Military Personnel\" src=\"http:\/\/www.bhagwad.com\/blog\/wp-content\/uploads\/2009\/11\/Respect-for-Indian-Military-Personnel.jpg\" alt=\"Respect for Indian Military Personnel\" width=\"188\" height=\"300\" \/><\/strong><\/strong><\/em><\/strong><\/strong><\/em><figcaption id=\"caption-attachment-1607\" class=\"wp-caption-text\">Respect for Indian Military Personnel<\/figcaption><\/figure>\n<p><em><strong><strong> <\/strong><\/strong><\/em><\/p>\n<p>In my year or so of stay in the US, I&#8217;ve been astounded by the respect and admiration the American people display towards people in the army. Though it sometimes borders on Jingoism, we can learn much from the Americans in this regard. By following these two simple steps, we can ensure that quality people become motivated to enlist.<\/p>\n<h2>1. Mention the Forces frequently in Public gatherings<\/h2>\n<p>When people gather together &#8211; either in a plane, or in a concert, or a theater, an announcement can be made on the lines of, &#8220;Before we start, let&#8217;s take a moment to thank our military personnel who are sacrificing their lives for us.&#8221; Or &#8220;Can we have a big hand for the brave men and women who keep our country secure.&#8221; Military personnel can also be asked to stand up and then given a round of applause.<\/p>\n<p><em>Benefit:<\/em> This lets them know they are valued and appreciated. It reassures them that their job is important.<\/p>\n<h2>2. Advertise Well<\/h2>\n<p>Currently enrollment in the National Defense Academy (NDA) is done only via a formal boring tender-style advertisement in the newspaper. In order to attract the best talent, we need to make life in the armed forces more appealing. It&#8217;s all about marketing. A video with inspiring music (but not over the top cheesy) which conveys the sort of meaningful life that most young people seek. A meaningful active life with integrity. I&#8217;m sure a good media company can make a great deal out of it.<\/p>\n<p>They can show it on TV, in theaters and have well crafted, glossy and tasteful posters strategically placed in high profile areas where we normally see high value brands. Like 5-star hotels, and prime Billboard space. The total cost of all this is negligible (compared to the defense budget) and will repay itself many times over in better quality people entering the army, navy, and air force.<\/p>\n<p>Basically we need to improve the visibility of our armed forces in every sphere of life. Veterans and Disabled personnel all need to be taken note of, and given the respect and adulation that their counterparts receive in the US.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Followers of my blog know that most of my impressions of the US are hardly flattering. But one really must give credit where it&#8217;s due. One of the great things about this country is the respect and treatment they extend to their armed forces, and this is something that India can really emulate. Killings of &#8230; <a title=\"Respecting our Army &#8211; 2 lessons from the US\" class=\"read-more\" href=\"https:\/\/www.bhagwad.com\/blog\/2009\/politics\/respecting-our-army-2-lessons-from-the-us.html\/\" aria-label=\"Read more about Respecting our Army &#8211; 2 lessons from the US\">Read more<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[22],"class_list":["post-1592","post","type-post","status-publish","format-standard","hentry","category-politics","tag-experiences-in-the-us"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Respecting our Army - 2 lessons from the US<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bhagwad.com\/blog\/2009\/politics\/respecting-our-army-2-lessons-from-the-us.html\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Respecting our Army - 2 lessons from the US\" \/>\n<meta property=\"og:description\" content=\"Followers of my blog know that most of my impressions of the US are hardly flattering. 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